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CBA ANTA Sports Training Camp, CBA Players Experience NBA-style Training
(28 May 2008, Hong Kong) While China's national basketball team is preparing for the 2008 Beijing Olympics, 10 players with the most potentials in CBA League flied to Houston USA to receive a special training from a team of basketball coaches led by Rick Adelman at Toyota Center. On 28 May 2008, the China Basketball Association and ANTA Sports Products Limited ("Anta Sports" or the "Company"; stock code:2020) announced that the "CBA ANTA Sports Training Camp" will commence at this month end.
In the coming two weeks, youth players in the camp will experience trainings in NBA style in Houston. ANTA Sports, through its close relationship with Houston Rockets, established a coach team with six coaches, including the eminent NBA Houston Rockets Head Coach, Rick Adelman, who has recently won 22 matches consecutively in NBA; Elston Turner, responsible for training on personal skills; Jack Sikma, the coach of the center forward position, as well as the trainer of strengths and fitness, David Macha. The coach team has arranged a list of trainings, including special skills of every position, individual training of offence and defence, training on team strategies, fitness reinforcement and confrontation skills, etc. The youth players will have a chance to meet Steve Francis, the endorsed NBA basketball player of ANTA.
The 10 youth players participated in the training had outstanding performances in the CBA League last season, which includes Tang Zhengdong of Jiangsu Dahua, Wang Bo of Jilin Forest and Sunjie of Shandong Gold. Two young coaches, Li Chunjian and Zheng Wu from CBA also joined the trip, aiming at learning the training method from the coach team. Basketball player Wang Bo commented "This camp is a valuable opportunity. I would cherish it very much."
"The standard of basketball leagues in China has to be improved by learning from, and cooperation with other countries." The Secretary-General of China Basketball Association and the CBA League Officer, Zhang Xiong, considers that the establishment of the "CBA ANTA Sports Training Camp" is very constructive. As a long-term partner of professional sports leagues, ANTA has provided valuable resources, capital and human resources to facilitate the growth of CBA.
Xu Yang, Director of the brand management of ANTA Sports said, "ANTA aims to improve the professional standard of basketball teams in China through the launch of "CBA ANTA Sports Training Camp". We have started planning since last season of the league. He said, "The training camp aims at providing a learning platform for the youth players. We will continue to organize similar activities, by adding more practical and beneficiary contents. We are looking forward to seeing promising development of the basketball activities in China."
Analysis points out that the establishment of "CBA ANTA Sports Training Camp" has positive impact to the echelon establishment: youth players have an opportunity to receive professional training, advanced basketball concepts and modes of thinking from world-class leagues. It also helps broadening their horizons, exploring their potentials and boosting their confidence.
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About ANTA Sports Products Limited
ANTA Sports is one of the leading branded sportswear corporations in China. It is principally engaged in design, development, manufacturing and marketing of sportswear. Its products include sports footwear, apparel and accessories of the ANTA brand. ANTA Sports set up an extensive distribution network in China, with retail stores covering all the country, through its advanced management of distributors. ANTA Sports place great emphasis on its brand value. It builds up popularity of ANTA Sports products through advertising in different media, sponsorships of sports leagues in the PRC and outstanding athletes and extensive marketing and promotional activities. The Trademark Office of the State Administration for Industry and Commerce has named our ANTA Sports trademark as one of the "China's Well-Known Trademarks" (中國馳名商標). ANTA Sports has also obtained a leading position in the composed index of market share in China for seven consecutive years.