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Mr. Ding Shizhong was Elected as "Outstanding Marketing Figure in Chinese Market 2007"

(Hong Kong, 14 November 2007) ANTA Sports Products Limited (“ANTA Sports” or “the Company”, stock code: 2020) is pleased to announce that Mr. Ding Shizhong, the chairman and CEO of ANTA Sports was awarded the “Outstanding Marketing Figure in Chinese Market 2007” (2007年度中國市場行銷標誌人物) by “Annual Convention of Chinese Marketing Leaders” (中國行銷領袖年會).

On 1 November 2007, “Annual Convention of Chinese Marketing Leaders and Prize Presentation Ceremony of Kotler’s Best 20 - Honourable Marketing Prize in China 2007” (2007中國行銷領袖年會暨『科特勒•標杆20』中國行銷榮譽大獎頒獎典禮) was successfully held in Beijing. It announced the winners of outstanding marketing entrepreneur and leading enterprises in China’s market in 2007 (2007年度中國市場行銷標誌人物及標杆企業). Mr. Melton Kotler, the President of Kotler Marketing Group,delivered a speech in person and presented the “Kotler‘s Best 20-Honourable Marketing Prize in China”.

Mr. Ding Shizhong, the chairman and CEO of ANTA Sports was elected as the “Outstanding Marketing Entrepreneur in China’s Market 2007” (2007年度中國市場行銷標誌人物). The organizer expressed high appreciation towards Mr. Ding, “Twenty years ago, a seventeen-year-old fellow came to Beijing for his career with RMB 10,000 and 600 pairs of shoes borrowed from his father. In 2007, ANTA Sports was successfully listed in Hong Kong under his leadership. By means of speed versus scale, he bombarded people with advertisements together with ‘‘ground battles’’, initiating an unprecedented marketing strategy in China and bringing the grass roots their dreams in this era of stars. Moreover, he was getting closer to his dream of becoming the leader of sportswear in the world.”

In order to promote and expedite marketing creativity among China enterprises, New Marketing Magazine (新行銷雜誌社) and Nan Feng Chuang Magazine (南風窗雜誌社) held the first Annual Convention of Chinese Marketing Leaders (中國行銷領袖年會) commencing from 2003. Till now, this convention has already been held in Guangzhou, Shenzhen and Beijing for fours years and has gained reputation in different social strata. All enterprises and people are elected on basis of the open and fair principle, the annual consolidated results of the enterprises and opinions from Netizens and experts.

About ANTA Sports Products Limited
As one of the leading branded sportswear enterprises in the PRC, ANTA Sports primarily designs, develops, manufactures and markets sportswear, including sports footwear, apparel and accessory products for professionals and the general public under ANTA brand. It has one of the best sales records in China, and its footwear leading in composed index on market shares for six consecutive years in China. Revenue of ANTA Sports for the first half of 2007 was RMB1,497 million, representing a 203.1% period-on-period increase over the corresponding period. Profit attributable to shareholders grew by 284.3% to RMB203 million. Basic earnings per share was RMB11.3 cents.

ANTA Sports vitally stresses the brand equity and publicity of ANTA Sports’ products, and is committed to build the brand awareness through newspapers, magazines, TV advertisements, sponsorship for China sports league tournaments (such as CBA league, China Table Tennis Super League and Volleyball League) and endorsement of elite athletes, and other various promoting activities. ANTA Sports’ trademark for its sports footwear has even been named as “China’s Well-Known Trademark” by the State Administration for Industry and Commerce of the PRC. It has also been acclaimed as ‘‘China Brand Name Product’’ and China High-Quality Inspection Exempt Product’’ etc.

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This press release is distributed by Wonderful Sky Public Relations & Financial Consultant Co., Ltd. for ANTA Sports Products Limited.

For details, please contact:

ANTA Sports Products Limited
Paul Ling
Tel: (852) 2116-1660
Fax: (852) 2116-1590
E-mail: ir@anta.com

Wonderful Sky Public Relations & Financial Consultant Company Limited
Chow Tsz Lung / Bruce Chik
Tel: (852) 2851-1038
Fax: (852) 2815-1352
E-mail: tlchow@wspr.com.hk / brucechik@wspr.com.hk