ANTA's Slogan - Keep Moving ...

A Leading Sports Brand in China's Sports Article Industry Over the years, ANTA has sponsored a great number of domestic top-class competitions. From CBA professional league to National Volleyball League, from CUBA to extreme sports, from 10th National Games to China Table Tennis Super League, ANTA is ubiquitous in China's top-class competitions. Built on professional competitions for a long time, ANTA has forged an entrenched professional image. From 2001 to 2006, ANTA has maintained its status as No.1 in terms of composite occupancy rate in sneaker market for six consecutive years. Leading Player of China's Sports ANTA sports industry is positioned to be developed into a sports disseminator from a manufacturer and seller. By taking part in the whole sports industry, it manages to create brand visibility and uplift quality of the whole brand which in turn realizes sales of products. Meanwhile, the enterprise has not only made progress but also made its due contribution to development of the whole sports industry. This is also the social responsibility a renowned enterprise should undertake on its own. Fervent Advocator of China's Sports Public Benefit Cause From the perspective of ANTA, sports, a challenge to human beings themselves, stress the relation between human, nature and society. As a sports brand and a responsible enterprise, ANTA has attached great importance to society and individual all along. While conducting sports marketing to uplift brand image, ANTA places more emphasis on non-profitability of sports marketing as a way to build the company's socially-caring image. Essence of ANTA Brand Realize your aspiration in sports by excising repetitiously without flinching so as to forge a true self.